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GDBM Showroom

Lead DesignersEnoch Hui
Prize(s)Silver in Interior Design / Sustainable Living/Green
Entry Description

Our client is a supplier and manufacturer of outdoor building materials and furniture. Our design intent is to showcase to the public our client’s belief in sustainability and how far it can be applied and interpreted in a modernized and imaginative fashion.

The focal point of the design, the “pod”, is a device to provide a reference point to the lighting and material strategy of the entire showroom. We have decided that if should be a bright, airy and space that can allow our client’s most innovative construction technique: a refinement of the tradition woven rattan crafts. By using this modernized technique and form, we are able to produce an installation that is larger in scale. This space allows our visitors to relax and stretch their imagination of the possibility with our client’s sustainable construction and crafting techniques.

In addition to the pod, the showroom itself provides us also an opportunity to showcase our client’s extensive range of sustainable building material. A series of building products are used on the floor, wall and ceiling to form the primary background. We want our visitors to leave the showroom with new ideas of what they can achieve in their own space, be it their home or office.

The refined woven rattan technique discussed earlier was chosen due to its traditional lineage and to exemplify what can be achieved by refining our traditional crafts with modern technology. The rattan was dyed in white and woven in a pattern not dissimilar to a piece of canvas: this humble material could be a truly exciting medium to express someone’s idea and imagination.

Bio

Enoch Hui received his architectural training at the University of Bath and practiced architecture and interior design in both the UK and Hong Kong. He found Atelier E in the year 2009, where every project is a symphony of sequential and intertwining spaces with unique and refined detailing carefully arranged to produce a journey of discovery. This approach reflect Hui’s motto that life is full of joy, so enjoy it as much as you can, while you can. - and very much the same idea he always wants his client to experience in his design.

Awards and Prize

2013 - 40 Under 40 (Recognizing The Next Generation Of Design Talent 2013) by Perspective Hong Kong
2013 - Bar or Restaurant Awards (Aburi Yakitori Restaurant) by Perspective Hong Kong
2013 – Best 10 Awards (Hazel & Hershey Café) by Asia Pacific Interior Design Awards Hong Kong
2014 – The Most Influential Design Agencies in Great China (Atelier E Limited) by China International Interior Design Cultural Festival China
2014 – Interior Design Commercial Awards Gold (Aburi Yakitori Restaurant) by International Design Awards United States
2014 – Interior Design Sustainable Living/Green Awards Silver (GDBM Showroom) by International Design Awards United States
2014 – Interior Design Sustainable Living/Green Awards Silver (Hazel & Hershey Cafe) by International Design Awards United States
2015 – HKRIDA Design Award Silver (La Station Café) by Hong Kong Restaurant Interior Design Awards 2015 Hong Kong
2016 - K-Design Gold Award (Hokkaido Dairy Farm Restaurant) by K-Design Award Korea
2016 – INSIDE Awards Finalist (The Alchemist) by INSIDE Germany
2016 – American Architecture Prize (Hokkaido Dairy Farm Restaurant) by American Architectural Prize United States
2016 - American Architecture Prize (The Alchemist) by American Architectural Prize United States
2016- BOY Honoree (Hokkaido Dairy Farm Restaurant) by Best Of Year Awards United States
2016 – A’Design Gold Award (The Alchemist) by A’Design Award Italy
2017 – Restaurant & Bar Design Awards Finalist (Hokkaido Dairy Farm Restaurant) by Restaurant & Bar Design Awards United Kingdom
2018- German Design Award Special (The Alchemist) by German Design Award Germany
2018- German Design Award Winner (La Station Cafe) by German Design Award Germany
2018- German Design Award Winner (Hokkaido Dairy Farm Restaurant) by German Design Award Germany
2018 - Restaurant & Bar Design Awards Finalist (N.O.T. Specialty Coffee) by Restaurant & Bar Design Awards United Kingdom
2018 - A’Design Silver Award (Causeway Education Centre)