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Good house, Great life.

Companyhufax arts / FJCU
Lead DesignersFa-Hsiang Hu
Design TeamAlain Hu, Yun Liu, Yan-Cheng Liu, Woody Hu
ClientH.S.C Taiwan
Prize(s)Gold in Multimedia / Online Advertising Design
Project LinkView
Entry Description

We believe that great truths are all simple. Good design should be organic, and highlight the core meaning and value.

The symbolic image of the sea in the ancient Chinese Bagua diagrams is very similar to the rational lines of the exterior of the building and the characteristic curve on the top of the building. It happens to form the "three" of the Chinese character,We deliberately use the philosophy of Chinese Book of Changes and the imagery of architectural engineering drawings to ingeniously combine the organic space of this building with the ideal life in the vision.

Bio

Fa-Hsiang Hu is a designer, creative director and educator. He is an associate professor of Department of Applied Arts at Fu-Jen Catholic University and also is Director of Taiwan Graphic Design Association / Director of Taiwan Posters Design Association and Executive Creative Director of Hufax arts.

Awards and Prize

Hu's works has been recognized by the Taiwan Visual Design Award: Platinum, and numerous awards from leading design organizations and publications worldwide, including D&AD Awards: Pencil, London International Awards: Gold&Silver, Red Dot Award Communication Design: Best of the best, NewYork Type Directors Club Certificate of Typographic Excellence, Communication Arts Award of Excellence, Golden Pins Awards, Times Awards, Hong Kong Global Design Awards, IDA: Gold/Silver, and Graphis: Platinum/Gold/Silver,… etc. As well as his posters and book design were won and selected into the international poster biennales in Warsaw, Slovenská, Bolivia, Macau,… etc.