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Box Personalities

CompanyUline

Lead DesignersAmy Hollingsworth

Design TeamElizabeth Tenner – VP of Creative, Sarah Fritz – Creative Director, Jim Bertz – Photo Director, Matt Baldwin – Photographer

ClientUline

Prize(s)Silver in Print / Catalogs

Entry Description

Every year, Uline mails millions of catalogs across North America to promote our wide variety of products. Boxes remain our bread and butter with over 5 million shipped every day!
Uline boxes come in over 1,700 sizes. Each one is unique, offering the best solution for whatever is being shipped – from a case of vintage wine to soil samples to a dozen teddy bears.
In a way, you could say each box has its own personality. This catalog cover reinforces that message subtly and with a touch or humor. A box wearing glasses? Come on. Everyone knows without ears and a nose, it can only wear contacts.