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B.LEAGUE ALL STAR GAME 2021 VENUE GRAPHICS

CompanySony Music Solutions

Lead DesignersMasaki Oshiro

Design TeamTakuya Ishida, Toshiyuki Fujii, Naoki Takahashi, Mariko Yakita, Keisuke Ozaki, Motohiro Endo

ClientB.LEAGUE(Japan Professional Basketball League)

Prize(s)Bronze in Print / Wayfinding & Environmental Graphics

Entry Description

We designed the graphics for the All-Star Game venue. The venue, Mito City, is the ancient capital of Japan. We created graphics that mixes the ancient Japanese art of Ukiyoe with modern culture (drones, robots, sneakers, etc.). By mixing tradition with the culture of 2021, we expressed innovation. The personalities of the 15 participating teams were incorporated into the illustrations to excite the fans.