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Long Beach Exchange and The Hangar

CompanyRSM Design
Lead DesignersMartin Schwartz
Design TeamKate Gilman, Christy Montgomery, Tatiana Rodriguez, Maxwell Helm, Eddie Sayers
ClientBurnham Ward Properties
CreditsAllison Richter Photography
Prize(s)Bronze in Print / Wayfinding & Environmental Graphics
Project LinkView
Entry Description

Long Beach Exchange is a 266,000 SF experiential retail and dining destination neighboring the Long Beach Airport. We developed the project signage, wayfinding, and specialty graphics, as well as tenant signage and graphics for the artisan food hall, The Hangar. The goals were to enhance visibility, express brand identity, and provide unique “Instagram Moments” through placemaking interventions. The project’s proximity to the airport inspired the fun and colorful air travel-inspired designs.