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COOPER BLACK

CompanyChih-Yuan Chang
Lead DesignersChih-Yuan Chang
Prize(s)Gold in Print / Key Art
Project LinkView
Entry Description

The goal of this project is to choose a face in the shop and create a printed specimen sheet for it. Cooper Black, a font for display use designed by Oswald Bruce Cooper and released by the Barnhart Brothers & Spindler type foundry in 1922. It has become emblematic in the late ‘60s for its pop-culture use and advertised as being "for far-sighted printers with near-sighted customers", as well as "the Black Menace" by detractors.

The use of letterpress displays the old-fashioned method of designing and publishing pop-cultures, such as posters and albums, and other advertisements.

Bio

Born in Taiwan and based in New York, Chih-Yuan (Jacky) is an interdisciplinary designer who devotes himself to communicating visually across multiple tools and experimenting with various materials. His work strikes to deliver concrete ideas through sophisticated visuals and detail-oriented media. He is proficient in visual communication design, branding and identity, traditional and digital printmaking, installations, interactive design, hand-makings, UX/UI design, and photography.