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Manta Air Branding

CompanyEquus Design Consultants Pte Ltd and Brand Courage Pte Ltd

Lead DesignersAndrew Thomas, Chew Kok Hsiung

Design TeamJY Foo, Eng Chun Pang, Lim Teng Hong

ClientThe Reollo Group

CreditsStrat Dir:Colin Anderson, Acct Dir: Florian Luthi

Prize(s)Silver in Print / Corporate Identity, Bronze in Multimedia / Brand Identity

Project LinkView

Entry Description

Manta Air is a new airline serving the resort islands in the Maldives, connecting them with the Maldives main airport. We were appointed to brand Manta Air as a premier transfer service with a tropical feel, and an extension of the hospitality experience. Our brand identity combines a handwritten script with a stylised manta ray motif. The flowing contours of our brand mark combined with the aqua colours of the Manta motif evoke the Manta Air promise - a seamless travel experience leading to a tropical paradise.

Strategy, branding, plane liveries, uniforms, digital and print collateral