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As well as the passion in our hearts.

CompanyHsiuping University of Science Tech. Wen-Chun Fong

Lead DesignersWen-Chun Fong

ClientYEONG JIN FURNITURE FACTORY CORP., LTD. Shin-Chen Chiang

Prize(s)Silver in Print / Print Advertising

Entry Description

Advertisings covered the theme of flowers to communicate the chronological, yet diverse nature of life. They reflect the self-expectations possessed by one who has found his or footing by the age of 30, the release from feelings of perplexities experienced by one at the age of 40, and the understanding of heaven's will that one gains at the age of 50.
The use of Taiwan's orchids and tailflowers to decorateTWUCM's Thistle and Evergreen coat stands, respectively, reflects the serenity that is needed in our hearts to reaffirm our nature and beliefs, and to bring out the loveliness of our lives.