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Stoned Pizza Kitchen

CompanyMor8 Design Studio

Lead DesignersOscar Bastidas

Design TeamOscar Bastidas

ClientStoned Pizza Kitchen

CreditsPhotos by: Jessica Pettway, David Jones, Oscar B.

Prize(s)Bronze in Multimedia / Brand Identity

Project LinkView

Entry Description

Visual identity work for a new pizza restaurant located in Stone Mountain, Atlanta.
The intention was making a link with a simple pun about the location of the restaurant (Stone Mountain) and an optimistic and spontaneous lifestyle. And so it begins; a graphic and conceptual story called Stoned Pizza Kitchen, full of comic details that aim to humanize the brand and make it accesible to its consumers. A space for traditional American food that deserves direct branding without deep interpretations, where ingredients and dishes come to life through primary colors and jocular situations.