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Unicorn

CompanyStudio Red
Lead DesignersSoyun Sophie Kim
Design TeamStudiored
ClientUnicorn
Prize(s)Silver in Multimedia / Interface Design
Entry Description

StudioRed was challenged to create a first vision of this new AI interface for users pet health. The system had a range of benefits, multiple portals, an E-store and back-end operations interface. Since Unicorn is a new comer in the market, we tried to solve a question of "How can we get users to stick with our app the first time?"

Bio

StudioRed is a design consultancy specializing in connected product experiences. We unify the user experience across both digital and physical products. Users engage more with brands that are consistent throughout every touch point, whether that is the physical product, or through its app. We focus on bridging the gap between the two and creating a seamless experience for the user. At StudioRed, the UX/UI team work together as one cohesive unit to avoid wasted time and lost communication. We create holistic experiences for the IoT, smart home, AI and biotech space. www.studiored.com

Awards and Prize

Her work has been recognized by Industrial Designers Society of America (IDSA) Western District Student Merit Award, IDEA, Indigo awards, Core77, CES Innovation Awards, Spark Awards, IDA, Good Design Award, etc.