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Bowlero North Brunswick

Company Bowlmor|AMF
Lead Designers
Prize(s)Bronze in Interior Design / Commercial
Project LinkView
Entry Description

Bowlero is a sports and dining experience
that’s born of the past and sent from the
future, combining rustic, vintage nostalgia,
and modern, eclectic style all in one
delightfully different event space. The
overall venue has a retro, unique design
that is more nightclub than bowling alley,
appealing to both millennial hipsters and
traditional bowlers alike.

A vintage 1969 fire-engine-red Ford
Mustang convertible greets people at the
entrance. Reclaimed dark woods and metal
create an industrial setting while found
objects and vintage accents enhance the
center’s retro design. Corrugated shipping-
container metal wraps around both the
guest check-in and the boomerang bar,
furthering the industrial look while the
repetition of racing stripes on the walls and
the floor’s chevron pattern combine to
create drama within the space.

Blacklights cast a glow over the lanes while
sputnik chandeliers light the guest check-in
counter. The bar's iron chandelier and
amber underlighting create dramatic flair.