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The Nielsen Company

CompanyThe Switzer Group
Lead DesignersGreg Gresham
ClientGreg Gresham
Prize(s)Bronze in Interior Design / Office
Entry Description

The Nielsen Company recently acquired Exelate, a
leading provider of data technology to strengthen their
business acumen.

Nielsen’s goal was to be agile and technologically
progressive, yet still provide a middle ground to support
both Nielsen’s and Exelate’s business functions. The
space supports the Technology Group, which houses
roughly 225-450 people. The program consists of
workstations, huddle rooms, demonstration and team
rooms as well as a cafe/pantry area.

Lively, branded walls with the firm’s mantra are exhibited
throughout the office along with a branded privacy film,
vinyl graphics on collaborative tables, and hardwood
luxury vinyl tiles. Area rugs compliment and add warmth
to the floors. Video conferencing, an interactive wall and
gaming room will also be installed. Decorative lighting
installation includes sculptural LED fixtures and
whimsical hanging pendants.