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Oceans Initiative Poster

Lead DesignersMeaghan A. Dee
Prize(s)Gold in Print / Posters
Entry Description

Oceans Initiative is a team of scientists on a mission to protect marine life, including whales, dolphins, sharks, salmon & seabirds. They spend half of their time in the field and the other half using science to inform smart decisions to conserve wildlife. Oceans Initiative's tagline is "Science for the Sea." I wanted to make a poster that captured both the beauty and the science of what they do.

Using a cymatic visualizer, CymaScope, I played a humpback whale song that Rob Williams (of Oceans Initiative) had collected. The cymatic visualizer reacted to the notes of the whale song, and through this I gathered hundreds of images. I then went back through the imagery and selected the most striking images and composed the poster, while integrating the subtle "ocean" type.

Bio

Meaghan A. Dee is an Associate Professor and Chair of Graphic Design at Virginia Tech, where she also serves as a Senior Fellow at the Institute of Creativity, Arts, and Technology. Her work centers on connecting communities through storytelling and immersive design experiences and by fostering collaboration between students, faculty, and industry professionals. Meaghan sees design as a tool for engagement, communication, and innovation.

Awards and Prize

AIGA GRADE Awards,
American Advertising Federation Awards,
Graphic Design USA Awards,
Graphis,
Hiii Typography,
HOW,
Print,
SECAC award for Outstanding Professional Achievement in Graphic Design,
University & College Designers Association (UCDA)