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Website Redesign www.TOGGO.de

Lead Designers
Prize(s)Gold in Multimedia / Computer-Generated Character
Entry Description

Our TOGGO avatars, as fictive computer-generated characters are proposed to give the users of the TOGGO website a face in its community-area called ?Treff? without endangering the privacy of the kids.

On the one hand, the kids should be able to identify themselves with their personal avatar, on the other hand they should be able to present themselves like they want to be recognized by other TOGGO users.

Of course it entails a huge bandwidth of element specifications to construct these very individual avatars. The avatar configurator required a categorization of its elements for an intuitive and easy usability which is very important for kids. It was a challenge to juggle these two factors without going beyond the scope of the graphical basic conditions.

And last but not least all the elements should have a TOGGO look & feel and be part of the corporate appearance of the website.

Bio

See the world through childrens eyes!

elements of art has been an integral part of germany�s leading Internet agencies for
kids and family marketing for 10 years.
Dedication, know-how and success have made experts.
Our aspiration: to convey excitement, entertainment and enthusiasm!
Our challenge: kids should be able to explore and experience the www virtually!
Under these premises TOGGO.de will be relaunched. Web 2.0-approaches were extended
without neglecting the important security factors for kids.
Integral component of the community is the "Avatar". The varied creation
possibilities and the easy usability enable every child to present her- or himself.

The sensitization for private data is packaged into an age-based friendship album and
maximises the user experience.