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Shade of Colors

CompanyIDEAS PEOPLE PTE LTD
Lead DesignersCalvin Lim
ClientWynnie Soo
Prize(s)Bronze in Print / Catalogs
Project LinkView
Entry Description

Essilor’s Sun Collections catalogue is a comprehensive
range of prescription sun lenses that Essilor has to
offer to the consumer, chromatically identified by
colours. Our design project stems from robust colors
and vivid images, specifically how different color
lenses suit to individual lifestyle.

We developed each spread by creating colorful, shapes
and compositions with bold images, highlighting a
sense of being different with own style. At the same
time carefully incorporate all necessary aspects of
respective brands to align with Essilor corporate
branding.