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This store serves as the European based luxury brand VETEMENTS emergence into the North American market. With changing demographics in the luxury retail sector, advancements in technology, and the need for sustainability, this space addresses these issues in order to increase longevity of brick and mortar and allow users to approach luxury fashion in the same capacity as fast fashion retailers. The built environment explores the diversity of VETEMENTS’s origin, design language of their silhouettes, and their transparent approach to the fashion industry to create a sense of approachable luxury.